@ARTICLE{Higgins_E._Tory_What_2018, author={Higgins, E. Tory}, volume={vol. 49}, number={No 1: Motivation and Social Perception: Theory and Practice}, journal={Polish Psychological Bulletin}, howpublished={online}, year={2018}, publisher={Committee for Psychological Science PAS}, type={Artykuły / Articles}, title={What Distinguishes Promotion and Prevention? Attaining “+1” from “0” as Non-Gain Versus Maintaining “0” as Non-Loss}, URL={http://www.czasopisma.pan.pl/Content/103941/PDF/PPB%201-18%206%20Higgins.pdf}, doi={10.24425/119470}, keywords={promotion, prevention, regulatory focus, motivation, self-regulation}, }