Nowadays, many known celebrities use social media as a channel to promote positive narratives and support humanitarian work. This article offers an analysis of the argumentative strategies employed in Instagram by a Spanish actor Javier Bardem, an Antarctic ambassador for Greenpeace, in order to attract the attention of the public to the ecological problems of the Antarctic Ocean. I have studied 76 posts published in Instagram during the 2018-2019 period. Starting from the theoretical framework of argumentation, as well as of pragmatic linguistics, I analyze those linguistic mechanisms and discursive strategies that are used with the aim to achieve the persuasive purposes.

Successful slogans in Italian political discourse – This paper aims to describe the notion of ‘sloganisation’, with special regard to the fortune and circulation of certain slogans in Italian public discourse. An analysis of their forms, contexts of occurrence (political propaganda, advertising, football supporters) and means of diffusion (street talk, electoral manifestos, traditional and new media) shows an increasing desemantisation of this kind of message. Slogans are routinely used by political parties and are widely quoted, regardless of their ideological content, merely in order to create identification or to increase the polemical attitude of their leader.

The article offers a discourse-analytic examination of original (English) and interpreted (Polish) versions of several extracts from plenary speeches by three Members of the European Parliament (Janusz Korwin-Mikke, Nigel Farage and Guy Verhofstadt). Controversial statements that have met with adverse reactions of the audience and/or the media are selected for analysis. The author endeavours to assess the degree to which pragmatic equivalence has been achieved by Polish interpreters. Another pertinent question is whether the identifi ed shifts are due to some systemic differences between the pragmatics of the source and target languages or to other factors, such as the constraints typical for simultaneous interpreting or specific, local problems.

Pre-Brexit media discourse in the UK focused extensively on the end of free movement, the governance of European mobility, and its relationship with state sovereignty. This article, methodologically anchored in Critical Discourse Analysis, discusses how the potential post-Brexit deportee, namely the ‘Vile Eastern Eu-ropean’, is depicted by the leading pro-Leave British press. The Vile Eastern European is juxtaposed with a minority of hard-working and tax-paying migrants from the continent, as well as with unjustly deported Windrush and Commonwealth migrants. As the newspapers explain, the UK has not been able to deport the Vile Eastern European because of the EU free movement rights. The press links the UK’s inability to remove the unwanted citizens of EU countries with its lack of sovereignty, suggesting that only new im-migration regulations will permit this deportation and make the UK sovereign again. The article con-cludes that the media discourse reproduces and co-produces the UK ideology of deportability that has been the basis for the EU Settlement Scheme and new immigration regulations.

This paper offers an analysis of specialised medical discourse about COVID-19 in scientific articles in English, published in Polish professional medical journals. Special attention is paid to the textual representation of phenomena such as coronavirus and other pandemic-related concepts/aspects, as well the agency of doctors and patients. Methodologically, the paper blends the principles of qualitative discourse analysis with insights obtained from a quantitative exploration of the texts with the help of SketchEngine®.

In halachic give-and-take conversations in the Mishnah and Tosefta, the sages-interlocutors use the a fortiori (qal-vaxomer) arguments. Following the previous description of a fortiori arguments that appear in the halachic give-and-take conversations in the Mishnah (Shemesh-Raiskin 2019, pp. 132–164), this article presents a corresponding description of those arguments in the Tosefta. Chapter 2 presents the inventory of arguments in both compilations. In the various sections of Chapter 3 the discourse features of the arguments are described: elements that precede the a fortiori arguments (3.1), additions to the a fortiori arguments (3.2), responses to the arguments (3.3), and additions that appear after the arguments (3.4). In general, it was found that these elements are used more in the Tosefta than in the Mishnah. Chapter 4 presents the syntactic patterns of the a fortiori arguments in the halachic give-and-take conversations in the Mishnah and Tosefta. From the patterns which were found by Azar (1991) in his article about the a fortiori arguments in the Mishnah, the most frequent pattern in the arguments in both compilations isאינו

דין + ש-מ 2 ([= (and) what if + S1 + is it not logical + that-S2]), whereas the pattern

מה) אם + מ 1 (חיובי) + מ 2 (שלילי: לא + יפעל) ) ([= (what) if + S1 (positive) + S2 (negative:

no + Yif‘al)])

די is frequent only in the Mishnah. Another structure that appears in both compilations, is used to reject arguments, and is the most frequent of all the structures – ? לא, אם אמרת/אמרתם ב+צ"ש 1 + ש-מ 1 + תאמר/תאמרו ב+צ"ש 2 + ש-מ 2 ([= No, if you (sing./pl.) have said in+NP1 + that-S1 + will you (sing./pl.) say in+NP2 + that-S2]).

Critical Genre Analysis (CGA) is a theory of interdiscursive performance taking a multi-perspective approach to account for professional practice, demystify the interdiscursive nature of professional genres, account for professional identities, understand professional communication as interdiscursive performance, and provide evidence-based pedagogical insights. The present paper capitalizes upon CGA to analyze the genre of Principal’s Remarks, which originate from a speech delivered by the school principal on the anniversary and annual speech day of a school to report the development of the school. A total of 12 Principal’s Remarks of an aided Christian secondary school in Hong Kong, China released in 12 consecutive years were incorporated into the corpus for analysis. The genre was analyzed at four levels, which conceptualize discourse as text, genre, professional practice, and social practice respectively. The study exemplifies how CGA can be capitalized upon to analyze an unfamiliar genre in a multi‑perspective fashion.

In this article Maurycy Mochnacki’s martyrological and messianic declarations in the Preface to the Uprising of the Polish Nation in 1830–1831 are examined in the context of the martyrological discourse in the literature of the Great Emigration. Such an affirmation may appear puzzling given Mochnacki’s rejection of martyrological interpretations of Poland’s history or messianic readings of his political philosophy, let alone his reputation of being radically opposed to Adam Mickiewicz’s idea of the sacrifi cial victimhood of the Polish nation. In this study the ideological and rhetorical aspects of their statements are compared and analysed. There can be little doubt that in the Preface Mochnacki’s phrasing is steeped in patriotic pathos which seems to be at odds with the tone of his other writings. This article claims that it was a tactical move on his part: he chose the familiar martyrological loci merely as a means to enlist the readers’ support for his own pragmatic programme of restoring Poland’s independence. A general conclusion to be drawn from this apparent inconsistency is that already at that stage (The Uprising was published in Paris in 1834) the logosphere of the Great Emigration had become so dominated by the martyrological discourse that Mochnacki could not afford to ignore it.